Why Start an Online Brand Selling False Lashes?
If you’re thinking of starting an online brand selling eyelash extensions, you need to know the answer to the following questions. It will help you find out whether you really want to invest in lash business.
· Define Your Own Style of False Lashes
When you start a brand with your own unique lash extensions, you are starting a new trend. If you’re a lash artist with out of the box ideas, this is the place to prove yourself. You can create unique lash extensions and patent it to get your business started.
· Create A Business for Your Style
Depending on how unique your lash extension is, you can create a brand based on your new invention. Creating credibility for your lash style exposes it even more, increasing its recognition. When you’re launching your own lash extensions, you are creating a brand identity that will remain forever.
· Attract Fame to Your Name
If you’re a prominent lash artist, making your own lash business and lash extension is the way to get ahead of the competition. You can attract brand exposure to your lash business as well as your work if the product is really unique.
· Get Profits from Your Sales
The best part of starting your own lash business is the profits you can earn from it. Depending on the wholesale eyelash manufacturers you work with, you can create a good pricing for your product, raking in the margin. In short, do what you love and earn money for it too!
10 Dos and Don’ts When Starting Your Own Eyelash Business
If you’re new to eyelash business idea, you need to cool your head and think twice before finalizing your plan. Watching out for the challenges in eyelash business will help you overcome them easily. We have consulted with various successful eyelash retail experts and artists to come up with the below list to help you start your own business without any failures.
Scroll away …
1. Do Have a Clear Budget and Estimate of Profits?
The first question you need to ask yourself is the budget at hand. Do you have enough funds to create a product out of your actual idea? If so, write the budget down and divide it into all the areas that it might be used in, such as production, marketing, shipping and so on.
Have you added in your profits? You need to have a clear idea of how much you will spend before the profits tally in. Have an idea about it from the very start.
2. Don’t Forget the Clients You Need
You need a minimum number of clients to start your business. If you’re just starting out, you need to market your business and the products to land clients. Add gifts and giveaways to increase traction. If you want to retain your old clients, you need to create new membership and loyalty programs to your brand.
3. Do Have a Clear Idea About Your Target Audience
Before you start funding your business, you need to have clarity about your ideal customer. Who will buy from you? Can you define and divide them by gender, age, income, interests and so on? Then, you have a target audience. Defining your niche will help you research more about your kind of audience and how to impress them.
4. Don’t Ignore your Marketing Plan
Have you devised a marketing plan? If not, start now! For anything to succeed today, you need a clear cut marketing plan on how to launch your brand identity, expose it and set a tone to your sales pitch. A good marketing plan will also have actionable goals to reach your target sale. You need to modify your marketing plan depending on the changing updates, instead.
5. Do Check Your Competitors Online and Offline
Having a walk around your neighborhood will locate your competitor lash saloons. You can also check your competitors with a simple google search on ‘lash manufacturers in china’, or wherever you are. Assessing your competitors will help you understand how to set your own game. It will give you insight on what your target audience likes and dislikes.
6. Don’t Buy Too Much Fancy Stuff
Whether you are renting your saloon or working from your garage, it is important to put a limit on the décor things you buy for the ambiance. It is easy to buy too much stuff and deplete your profits or funding. This is a serious error many rookies make. Instead, stock up on your inventory so that you can sell more.
7. Do Create an Attractive and Competitive Menu
When you assessed your competitors, how did their Menus look like? Was there something striking you found? Try it on your menu. Or better yet, create an attractive menu suitable with packages fitting for your target audience.
8. Do Register Your Business Asap
When you’re starting a lash artist, the first step is to setup a business profile, suitably by registering your business locally. You need to find a trademark name and register it so that no one else takes it off the charts. Another intelligent step is to setup a business website with the domain name as your brand name. It can get your brand and business traction from around the world.
9. Don’t Share Your Personal Email, Create A Professional One
Your personal email must be firstname.lastname@example.org but its time to change because you’re no longer just a person. You need a professional email id. Go to your developer (if you have a website) or to your preferred email subscriber and make a new email id. Choose a name that defines your brand.
Don’t forget to forward the emails to your personal id, in case you forget to check the new email.
10. Don’t Do the Mistake of Selecting a Poor Eyelash Supplier
Next comes the most important step in defining your eyelash brand. Do you want to spend loads of money in experimenting with multiple suppliers? That’s what happens when you go on your own to a foreign place. But, eyelash manufactures in China needn’t be that. How do you find the perfect supplier for your eyelashes brand?
Scroll to the next step and we will help you out.
How to Find Your Own Eyelash Seller for The Brand?
You know everything to kickstart your own eyelash brand, but you don’t know how to select the best eyelash seller. Don’t worry, we’ve got you covered.
Finding the best eyelash manufacturers for your brand is a tough cookie. You need to be cautious and attentive. Let’s find out the options you have.
· Ask Around
First option you can use is to ask around if people in your community or colleagues know about credible eyelash suppliers. Personal recommendations weigh in more because you might otherwise be stranded screening random china suppliers for lash extensions.
· Look Up on Yellow Pages
Yellow pages display ads from various suppliers and if you know where to look, you might find quality eyelash manufacturers in China on Yellow Pages. Find listings for local eyelash suppliers easily!
· Check On Google
The best logical way to find your eyelash supplier in this era is by browsing on Google. You can type in the keyword ‘wholesale eyelash supplier’ on google and click on the one that meets all your demands. Better yet, Alibaba can help you locate a few you can get to terms with.
· Go to Your Nearest Trade Show
The net best option is to visit the local trade show to find your supplier face to face. It gives you an opportunity to clear your doubts and select the best supplier. Beauty and hair trade shows will give you a chance to find people of similar interests. You can talk with the supplier representatives and even keep in contact with them after the trade shows.
· Shalimar lashes
If you don’t want to go through the whole hullaballoo of negotiating and finding your own eyelash supplier, we can help you out.
Find Your Lashes On Shalimar lashes !
5 Benefits of Buying from Shalimar lashes
A company with more than a decade’s experience,Shalimar lashes brings the fabulousness to eyelash extensions. We are a pioneer company that helps brands launch their own custom eyelashes that define their passion.
Let me outline the key benefits of buying from best china eyelash manufacturers from Shalimar lashes.
· Trustworthy Eyelash Manufacturer
With our long history of dealing with eyelashes come our credibility and trust. Being long in the industry, we have the upper hand of dealing with challenges you might feel woozy about. It’s our routine and we love to help emerging businesses set theirs. Your designs and ideas will be protected with us.
· Wide Variety of Options at Shalimar lashes
We have a fine variety of mink lashes to 3D real mink and faux mink lashes to feature our speciality. Our forte is the hand painted color eyelash extensions available under the specials section. Moreover, we can design the perfect eyelash extension of your dreams right here.
· Custom Eyelashes with your Logo
To create a unique eyelash extension, you needn’t run around the world anymore. We offer custom eyelashes if you have a design or prototype already. All you need to create your own custom eyelash extension set is to get in touch with your customer service with the details about the order.
· Excellent Customer Service
We have one of the best customer service personnel. They can help you understand the specifics of ordering your own false eyelashes for the brand. You can also share your logo in the png image with size and directions so that we can make a custom lash extension that defines your brand.
· Low MOQ on Shalimar lashes Eyelash Manufacturers
Shalimar lashes wants to help emerging lash entrepreneurs realize their dream. Our minimum order quantity is 80 to 100 cases unlike the 200 cases per order you will see in the industry. Make use of it and order your own custom eyelashes today with Shalimar lashes!
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